What We Care About
What we actually care about — and how it shows up in the day-to-day, not just on a poster in the lobby.
Made by People
Every plush is sewn, stuffed and finished by hand. The little quirks you'll spot aren't bugs — they're how you know a person made it.
No Middlemen
We make everything in our own factory. We'll send you photos from the floor whenever you ask. No trading-company runaround.
Safe Enough for Kids
CE / EN71 / ASTM materials, hypoallergenic stuffing, child-safe stitching. We test every batch — not once a year for a certificate.
Fewer, Better Orders
We don't chase every job. We pick clients we'd be happy to keep working with — and we end up with less waste because of it.
The Greener Option, by Default
Recycled polyester filling, recyclable boxes, no plastic mailers. The greener option is just the only one we stock.
10% Goes to Charity
Each year, 10% of our profit goes to the Han Hong Love Charity Foundation. Order from us and a slice of your invoice goes there too.
Our People · Our Workshop
Good plush starts with people who are doing OK.
Fair pay. Reasonable hours. A workshop that's safe, quiet and non-toxic. That's not a perk list — that's just the basics. If our team is doing well, your order tends to turn out well too.
Fair Pay, On Time
Wages above the local median. Overtime paid as overtime. Salaries hit the bank on the 10th of every month, every month.
Reasonable Hours
8-hour days. Overtime only if you say yes. Days off mean days off. We won't burn the team out to hit a deadline.
A Workshop That's Nice to Be In
Air-con, decent lighting, chairs that don't wreck your back, machines that aren't loud. We spent money on the room before we spent it on the production line.
Non-Toxic Materials
Glues, dyes, fillings — all skin-safe and low-VOC. The kids hugging the plush are protected, and so are the people handling the materials all day.
Insurance, Done Properly
Social insurance, medical insurance, housing fund, yearly health check-ups. We follow the law to the letter — for everyone, every year.
Family Comes First
Leave on time. Take your annual leave. Make it to your kid's school play. The plush will still get made — probably better, actually.
We're not a sweatshop. We never will be.
Our job is to help you make a great product — and to let the team go home in time to take care of theirs. When the people making your plush feel rested and respected, the stitches come out tighter, the QA catches more, and the small details actually survive into mass production.
That's the deal we offer the team. It's also the quiet promise behind every order.
Meet the Team
The faces behind every plush.
Designers, sewers, QA, packers. A small group looking after each other and your order at the same time.
Refreshed every quarter — the team grows, the wall grows.
Where 10% of our profit goes.
Each year, 10% of our profit goes to the Han Hong Love Charity Foundation (韩红爱心慈善基金会). They put it toward medical care, disaster relief, and helping families that need a hand.
Donation receipts and an honest year-end report show up here every January.